Jesse James goes Metro

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Jesse James on Skincare
by Stinson Carter
BlackBook Magazine, April 2008

Jesse James is about to blow the lid off a few biker stereotypes at a Kiehl’s store near you. The 39 year old is best known as the host of the Discovery Channel shows “Monster Garage” and “Motorcycle Mania,” and for the celebrity-heavy client list of his Long Beach, California bike shop, West Coat Choppers. (Kid Rock, Keanu Reeves and Shaquille O’Neal, to name a few).

But he’s sure to pick up some new fans in the wives and girlfriends of “regular dudes who work with their hands and are filthy dirty every day like I am,” as James describes… click to continue reading